Corporate Communications
Seamless support
Corporate communications for large companies, local government agencies, and NGOs is one of our specialities. Organisations like the fact that we are a one-stop shop for all of their communication needs and our level of expertise means we can easily get our heads around complicated issues to provide immediate support.
Whether one of us is backing up an in-house communications team for several weeks or months, or providing short-term advice and assistance during a crisis, we (and our clients) know we have a team of multi-talented people behind us to magnify our impact.
Our corporate communications work regularly involves supporting the delivery of large documents such as long-term plans and development plans; marketing communications campaigns; community consultation; crisis and reputation management; creating and implementing new branding; videography; developing communications strategies; and auditing social media pages to recommend improvements.
Internal Communications
Internal communication is a significant part of our corporate communications work. Well-informed teams that understand and support business initiatives are at the heart of strong, vibrant organisations, and we know that excellent communications go a long way to achieving this.
With award-winning expertise in delivering highly engaging internal communications projects, our team is well equipped to help you think differently about how you engage with your kaimahi and foster an even better company culture. See an example of our internal communications work here.
Change Management Communications
Our team is recognised for its work in leading communications during transformational change. A thorough understanding of change management and the impact of various types of communication are crucial in this work. A detailed communications strategy and well-researched consultation and stakeholder engagement plans are among the tools we develop and use in this work. You’ll find an example of our change management work here.
Annual Reports
After a hard year’s work, we believe that your star performers and projects need to shine, and we love making that happen. We’re specialists in bringing annual reports to life through expert storytelling, stunning imagery, and beautiful design.
Our team can manage the entire reporting process, including interviewing staff, team leaders and clients; translating successes into engaging stories; and designing a polished publication to be printed or displayed online.
Award Applications
Awards are a fantastic way to market your business, strengthen your reputation, and anchor yourself within an industry. We also know that with busy workloads, the detailed work required to produce an excellent application can seem too much.
At Priority Communications, we know how to produce outstanding award applications: we’ve already helped many clients be recognised for their incredible work. From interviewing team members and writing content to submitting and managing the application process, we’ll do all we can to help your team receive the recognition they deserve.
Tender and Bid Writing
Winning new work relies on exceptional Request For Proposal (RFP) responses.
We’re experienced in responding to RFPs and delivering tender documents and are well-equipped to help your business or organisation put its best foot forward. We can help with all aspects of the response process, from interviewing and writing, through to designing and submitting the document. Passionate about delivering submissions that give our clients the upper hand, we’ll help reinforce your business or organisation’s points of difference, strengths, and capabilities.
Contact us today to learn more.
Health Communications
Our team is highly regarded across Aotearoa for its specialist health communication skills. We work with a range of health and disability providers to help them deliver stronger community outcomes. Some of the organisations we have worked with include:
Imagine Better
AccessAbility
Our ongoing and project-based work with these organisations has included creating and delivering award-winning public health campaigns; reputation and crisis management; working with the media; managing internal and external stakeholder communications; building accessible new websites; social media management; and writing and producing annual reports.
Through our highly regarded work with Emerge Aotearoa Trust, we were proud to receive the 2021 Public Relations Institute of New Zealand (PRINZ) Silver Award for our internal communications work during the COVID-19 pandemic.
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Corporate communications are essentially all of the ways you share information about who you are and what you do with your internal and external stakeholders, like your staff and clients. For example, through your website; intranet; social media content; newsletters; marketing campaigns; and annual report.
Strong corporate communications shape what your brand looks like and how your voice sounds. It is an important part of building trust, maintaining a good reputation and making sure people perceive you well. It can even help you win contracts and recognise your hard work with industry awards.
Ready to take your corporate communications to the next level? Call or send us a message.
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A corporate communications strategy should be updated at least once every year. This helps to ensure any changes in your company are taken into account, your content is fresh and up-to-date, and upcoming projects and campaigns fit with your strategic direction. Regularly updating your corporate comms strategy is also important for staying ahead of deadlines, such as audits or award and tender applications, and evaluating your previous year’s efforts to ensure your comms are meeting your targeted outcomes.
We also recommend updating your crisis comms strategy annually to make sure you’re on top of any new or emerging risks; new team or board members can familiarise themselves with your crisis procedures; and to check important details are up-to-date.
If you need a hand with updating or preparing your corporate comms strategy or crisis comms strategy, get in touch with Priority Communications.
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A communications strategy is essentially a high-level roadmap for what you want to say, when you want to say it, and how you will deliver it. The strategy will carefully consider your stakeholders or audiences and how best to communicate with them to achieve your objectives. It will also highlight any potential risks and how to mitigate them, and set the targets that need to be met. At Priority Communications, we live and breathe strategic communications, so get in touch if you need a hand.
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If you need engaging reports or copy; high quality presentations or video to share with your team or target audiences; professional photography to refresh your website or collateral; or graphic design that has impact for internal comms or marketing campaigns – Priority Communications has your corporate comms and content needs covered.
We provide a range of creative services for corporate clients across Aotearoa to ensure they have the content they need to look sharp and capture the attention of those most important to them. For all your corporate content needs, contact Priority Communications for a free, no obligations quote.
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Improving or protecting your organisation’s reputation in the eyes of your employees, clients, investors, potential customers and other important stakeholders doesn’t happen by accident.
Effective corporate communications helps you to tell your organisation’s story to the people that matter to you, at the right times, with the right messages, through the most impactful channels. This strategic approach, whether that be through a polished annual report, standout award application, or effective internal communications puts you in charge of your organisation’s story and ensures you are putting your best foot forward in ways that have a positive impact on your reputation.
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No successful corporate communications strategy is complete without a strong understanding of your stakeholders, what you want to achieve, and a roadmap of effective activities that will get you there.
As you begin implementing the strategy, you want to make sure that you stay on the right track. That means having the right measures in place to check your progress, and being able to identify when and where you need to adapt as the environment you’re operating in changes.